
UNIVERSAL ORLANDO RESORT TO DEBUT A NEW OVERLAY FOR WICKED: THE EXPERIENCE ON OCTOBER 31 – FEATURING NEW MOVIE PROPS, PHOTO OPS, MERCHANDISE AND MORE INSPIRED BY THE UPCOMING UNIVERSAL PICTURES FILM “WICKED: FOR GOOD” IN THEATERS NOVEMBER 21
Limited-Time Experience Offers Guests the Ultimate Way to Celebrate the Magic of WickedBefore the Epic Conclusion on the Big Screen on November 21
Orlando, Fla. (Oct. 17, 2025) –Universal Orlando Resort invites guests to fly into the breathtaking world of the highly anticipated Universal Pictures film, Wicked: For Good, with new experiences within the immersive retail location, Wicked: The Experience, beginning October 31. Located inside Universal Studios Florida, the highly themed store will feature new elements that will take guests on a journey deeper into the magical world of Oz, including an all-new refreshed overlay that includes new film props, photo ops, merchandise and surprises inspired by the sequel to the blockbuster phenomenon, Wicked.
Guests will journey beyond the yellow brick road and explore immersive spaces inspired by iconic locations like Shiz University and the Emerald City, now brought to life with new dazzling scenic design, and exclusive displays of costumes and props from the new film.
Plus, guests can enjoy a variety of “wicked good” themed treats throughout Universal Orlando, such as the Yellow Road Shake with Dulce de Leche ice cream and the Wizards Elixir Shake with Mint Chocolate Chip ice cream at Schwab’s Pharmacy ice cream shop, and more.
For more information about Wicked: The Experience at Universal Orlando Resort, visitUniversalOrlando.com/Wicked.
