UNIVERSAL ORLANDO RESORT PASSHOLDERS TO ENJOY EVEN MORE BENEFITS DURING FAN-FAVORITE PASSHOLDER APPRECIATION DAYS – RUNNING AUGUST 15 THROUGH SEPTEMBER 30
Plus, the Complimentary, After-Hours Event, Passholder Nights Presented by Coca-Cola®, is Back for Two Nights on August 15 and 16

Orlando, Fla. (July 28, 2026) – Universal Orlando Resort turns up the excitement to celebrate its most loyal and passionate fans with the return of Passholder Appreciation Days, running August 15 through September 30. During this six-week event, Annual and Seasonal Passholders can take advantage of a wide range of extra, exclusive Passholder perks only available during the celebration period, including:
- Access to Passholder Nights presented by Coca-Cola®, a popular event returning for two nights, August 15 and 16, at Universal Studios Florida. Passholders can enjoy this free, after-hours party with access to select attractions and entertainment throughout the park, as well as special event offerings like character meet and greets, a DJ dance party and a special magnet giveaway. Due to the event’s popularity, reservations are now fully committed for both nights.
- Special discounts on Universal Express Passes, Mobile Food and Drink Orders, Merchandise, Universal Volcano Bay Cabanas and Premium Seating and more.
- $15 Merchandise Credit when Passholders spend $100 or more at select participating Universal Orlando merchandise locations. This credit can also be used toward a future merchandise purchase.Â
- The opportunity to be among the first to shop the new Illuminated Globe Merchandise Collection while in the UOAP Lounge in Toon Lagoon and The Tonight Shop in Universal Studios Florida.
- A complimentary, limited-time specialty item, which will be available for pickup at the UOAP Lounge in Toon Lagoon in Universal Islands of Adventure and The Tonight Shop in Universal Studios Florida (while supplies last). More details on this item will be shared soon.
- Extra hours to enjoy the UOAP Lounge in Toon Lagoon, which will be open from park open to park close during Passholder Appreciation Days.
- A 35% discount on the My Universal Photos Annual Pass Photo Package when purchased in-park.
- Exclusive, limited-time menu offeringsthroughout the destination, such as:
- Universal Studios Florida:Prosciutto & Arugula Pizza at Louie’s Italian Restaurant and The Tipsy Watermelon at Chez Alcatraz
- Universal Islands of Adventure:Â 3 Cheese Bavarian Pretzel at Pizza Predattoria
- Universal Volcano Bay:Â Kahuna Bowl at Kohola Reef Restaurant & Social Club
- Universal CityWalk:Â Chocolate Peanut Butter Explosion at The Toothsome Chocolate Emporium & Savory Feast Kitchen, Rocky Road Donut at Voodoo Doughnut, Huarache de Chorizo at Antojitos Authentic Mexican Food, Triangoletti alla Vodka at Vivo Italian Kitchen, Island Fire Chicken and Waffles at Bob Marley-A Tribute to Freedom, and Pork Dumplings at The CowfishSushi Burger Bar.
Universal Orlando hotels are also showing love to Passholders during Passholder Appreciation Days with savings up to 40%, Sunday through Thursday, at select Universal Orlando hotels – Loews Sapphire Falls Resort, Universal Stella Nova Resort, Universal Terra Luna Resort and Universal Endless Summer Resort – Dockside Inn and Suites. Plus, exclusive food and beverage offerings will be available for Passholders to enjoy throughout select dining locations at Signature Collection hotels.
For more information on this year’s Passholder Appreciation Days and additional Passholder benefits, visit UniversalOrlando.com.
